Anatomie works completely with easy-care, breathable efficiency and stretch materials which might be travel-friendly, wrinkle-resistant and remove the necessity for dry-cleaning and ironing.
Anatomie’s merchandise are light-weight and include a lifetime assure. Additionally they function built-in UPF 50+ safety.
The Journey Necessities vary function jackets, vests, pants and jersey tops in a big selection of colors. The items can be utilized as enterprise apparel, cruise put on, resort put on and even as golf attire.
The packing cubes can be found in gold, crimson, white and black. Every dice holds as much as eight rolled Anatomie items and takes up minimal house in carry-on baggage.
Anatomie may also be showcasing its new retail fixture towers and grab-and-go ideas, which at the moment are obtainable for journey retail rollout.
Along with exhibiting, Anatomie may also be internet hosting a stay runway present and Q&A on the Engagement Lounge, on 7 April.
Commenting on the model’s participation on the all-digital occasion, Anatomie CEO Kate Boyer mentioned: “We’ve got been servicing the high-end traveller with our fashionable, light-weight merchandise for over a decade by way of distribution at five-star inns and now we wish to develop a presence in key airports as a part of the Anatomie expertise.”
“Accompanying the journey retail buyer all through their journey is integral to Anatomie’s strategy,” Boyer provides.
“Our omnichannel technique places Anatomie on the centre of the posh journey world, from golf outlets and personal jets to five-star spas, resorts and high-end boutiques.”
Anatomie was based in 2006 by husband and spouse duo — Shawn and Kaye Boyer — and provides modern luxurious athleisure trend merchandise.
It’s the first and solely trend model included within the Forbes Journey Information. The model has additionally been recognised as one among IAB’s manufacturers to look at for 2020 and included within the Inc. 5000 listing.
Anatomie first launched within the cruise channel in 2019 and is now able to speed up its presence in world journey retail.
Boyer provides, “Now greater than ever, journey retail wants innovation and we imagine that Anatomie has what it takes to turn into the gold customary within the journey retail attire class. Shoppers love our model, and we all know that we now have the travelling viewers in our pocket, so journey retail is a pure extension of our present enterprise. The pandemic has resulted in new areas and alternatives opening up, which we now have an opportunity to capitalise on and turn into the go-to firm for enterprise companions and customers.”
There may be lower than every week to go till the extremely anticipated Summit of the Americas – A Digital Expertise begins on 5 April. There may be nonetheless time to register and be a part of round 800 delegates who’ve already confirmed their locations.
Customer registration (free to all journey retailers and airport corporations) stays open at the official event website.